Limassol Marina unveils its new brand identity as it celebrates its 10-year anniversary
A decade since its grand opening to the public back in 2014, Limassol Marina has unveiled its new brand identity. Long-established as an award-winning superyacht destination in the heart of a vibrant international city, Limassol Marina is a space for everyone. A melting pot of colour, activity, vitality and renewed energy, its multi-cultural community is part of a success story that thrives on its connection with the sea. It re-energises mind, body, and soul, immersed in the beautiful azure waters that surround the island of Cyprus.
At the core of this rebrand is a renewed visual identity, designed to reflect the heightened personal and unique social experiences Limassol Marina offers to its property or yachting residents and its thousands of weekly visitors. Living on the sea isn’t one colour. It is a rich, vivid lifestyle concept, ever changing, all-encompassing and optimistic. A floating destination in the city centre, the promise of wellness, escape and adventure throughout the Marina invites us all to let go and recharge, every single day.
Nikiforos Pampakas, General Manager of Limassol Marina, emphasises that the rebrand is more than a makeover. “It’s an expression of life and fulfilment that transcends the idea of luxury. It is about blue health, holistic wellbeing, about living up to our belief that everything is better on the sea. A strategic move to align the brand’s evolved identity with its growth and expanded role beyond a marina to a full lifestyle destination, embodying the state of mind that comes with living on the sea”.
A new vivid colour palette, rich with the blue hues of the surrounding water and the playful light of the sun, delivers a narrative that encapsulates the essence of everything that unfolds on the sea: energetic, restorative, healthy, calming, and fun. Inspired by the Marina’s distinct architecture, buildings, and natural setting, the new colour palette is an abstract reflection of how living on the sea can make the senses come alive, elevate our mood, bring people together, and cultivate meaningful social connections between the marina environment, its community, and the world around us.
Stripped back to basics, steering us to moments of pure joy and simplicity, a revised, more contemporary logo illustrates the sun motif, with a nod to the marina's nautical heritage. The foundations are the same, but the story is still being written. As it enters this bright new chapter, the globally recognised superyacht marina – also home to over 280 villa and apartment owners – invites people to its buzzing dining, shopping and leisure facilities to rediscover the true essence of living on the sea.
Limassol Marina: Something here for everyone, on the sea
Limassol Marina is an award-winning superyacht marina, social hub, and lifestyle destination, the first of its kind in Cyprus. It offers a unique blend of natural beauty, colourful energy and feel-good moments that connect people to each other and to everything that is good about life on the sea. Offering real estate opportunities, world-class yachting services and facilities, all day dining venues, cafes and lounge bars, shopping stores, spa, beach, entertainment, and cultural experiences, all in one place, Limassol Marina is all of that, and more. On the edge of nature, Limassol Marina embodies the energetic rhythm of the sea, transforming our perspective of living our best experiences on the water, making it a place worth seeing, visiting, and enjoying.
For more information, please visit Limassol Marina’s new official website or the company’s social media channels, Facebook, Instagram, LinkedIn, YouTube and Twitter.
